Hi there
I’m Daniel.
Marketer, web designer, and endlessly curious. I take complicated things (websites, customer journeys, piles of analytics) and figure out how to make them work better.
I ask a lot of “why?” and even more “what if we tried this?”
- Bogotá born
- Toronto based
- Data curious
- Constant learner
- Builder at heart
- Fascinated by AI
- Foam-arrow archer (yes, it’s a sport)
When I’m not working…
Off the clock.
Combat Archery, training, music, exploring Toronto, time with family and friends, or three hours deep into something I just discovered. I learn things simply because they’re interesting:
- Psychology
- Business
- Technology
- AI
- Design
- Human behaviour
- Music
- Fitness
11:00 PM · when something useless suddenly becomes extremely important.
A little more personal
Bogotá → Toronto.
Moving from Colombia to Canada shaped me as much as anything professional. Starting again teaches you to adapt fast, stay curious, meet people outside your bubble, and get comfortable not having it all figured out.
Still figuring plenty out. That’s part of the fun.
Currently curious about
- 01How AI agents will change the way businesses operate.
- 02Why people make the decisions they make.
- 03How small companies can use tech to compete with much bigger ones.
- 04Building things that actually make someone’s life easier.
- 05And where all of this is going next.
Want to talk marketing, tech, business, AI, websites, Colombia, Toronto, or apparently Combat Archery?